Checkout revenue optimization

Turn More Orders
Into More Revenue

Add order bumps, upsells, and downsells to your checkout — without rebuilding your store.

Give customers relevant offers at the right moment and increase the value of every sale.

No complicated funnels. No code-heavy integrations. Just smarter checkout revenue.

Order bumps
One-click upsells
Downsells
The problem

You're Paying for Every Customer. Make Every Order Count.

Getting someone to your store is expensive. But most checkout experiences simply take the customer's order and stop. That means you're leaving additional revenue on the table.

Without Oppaly
Visitor
Product
Checkout
Payment
Done
With Oppaly
Every step adds value
Visitor
Product
Checkout
Order bump
Payment
Upsell
Downsell
Thank you

More value from the customers you already have.

Core features

Everything You Need to Increase Checkout Revenue

Order Bumps

Add more to the cart before payment

Present a complementary product directly inside checkout. For example: Add gift wrapping for $3.00. Customers simply check a box and continue paying.

Outcome: Increase order value without adding another checkout or payment step.

One-Click Upsells

Make another offer after the customer buys

The customer's purchase is already confirmed. Now present a relevant offer: Upgrade your order for only $2.00. Accepting creates a separate order and payment while keeping the original purchase intact.

Outcome: Generate additional revenue from customers who have already decided to buy.

Downsells

Don't lose the sale when they say no

Not every customer wants your first offer. Give them another option — a lower-priced alternative they can accept with one click.

Outcome: Recover additional revenue from customers who would otherwise generate nothing beyond the original purchase.

Smart Offer Eligibility

Show the right offer to the right customer

Offers are triggered by what the customer purchased. Customer buys running shoes? Show a shoe care kit — instead of irrelevant promotions to everyone.

Outcome: More relevant offers and better conversion potential.

Offer Scheduling

Run promotions automatically

Schedule offers around product launches, seasonal campaigns, flash sales, promotions, and limited-time discounts. Set the start and end dates once.

Outcome: Your checkout promotions can run automatically.

Stock-Aware Offers

Never promote what you can't sell

Offers automatically respect product availability. If the offer product is out of stock, the offer doesn't get presented.

Outcome: Reduce failed purchases and prevent overselling.

Payment Flexibility

Works with your existing payment flow

Customers pay using the payment methods already supported by your store. For supported methods, eligible customers can complete an upsell without entering their payment details again. Where automatic charging isn't available, customers get a simple payment fallback.

Outcome: Increase upsell conversion without forcing a completely new payment architecture.

Built for Reliable Payments

No double charges. No duplicate orders.

Offers are designed around idempotent payments, payment confirmation, inventory reservation, expiring offer sessions, separate offer orders, and existing refund infrastructure.

Outcome: Revenue optimization without sacrificing transaction integrity.

How it works

From First Purchase to Higher Order Value

1

Create an Offer

Choose a trigger product, an offer product, the offer type, and the offer price.

2

Customer Checks Out

The customer sees a relevant order bump in the cart.

Product $10.00
Order bump $4.00
Total $14.00
3

Payment Is Confirmed

The customer's original purchase is completed normally.

4

Present an Upsell

Show the customer a relevant additional product. "You bought Product A. Want Product C for $2.00?"

5

Recover Declined Offers

If they decline, present a lower-priced offer instead.

6

Track the Revenue

See exactly how much additional revenue your offers generate.

Use cases

Built for Businesses That Sell Online

Ecommerce Stores

Increase the average value of every order with complementary products.

Digital Products

Sell templates, courses, downloads, memberships, and upgrades after the initial purchase.

Service Businesses

Offer upgrades, add-ons, packages, and additional services.

Subscription Businesses

Offer upgrades, setup packages, premium features, or complementary products.

Retail & Local Commerce

Add accessories and complementary products directly to checkout.

Feature comparison

A Better Checkout Revenue Engine

Capability Standard checkout Oppaly
Checkout
Order bumps
Post-purchase upsells
Downsells
Offer scheduling
Stock-aware offers
Offer attribution
Separate offer orders
Offer revenue reporting
Idempotent offer payments
ROI

You Don't Always Need More Customers

Imagine you process 1,000 orders per month at an average order value of $100. That's $100,000 in monthly revenue.

Now imagine your offers generate just $15 in additional revenue per order. That's $15,000 additional monthly revenue — without acquiring a single new customer.

The goal isn't simply more traffic. It's more revenue from the traffic you already have.

Analytics

Know Which Offers Actually Make Money

Offers displayed
1,284
Offers accepted
342
Conversion rate
26.6%
Additional revenue
$1,842.00
Refunds
4
Offers declined
942
  • Revenue by offer
  • Revenue by offer type
  • Offers displayed, accepted, declined
  • Conversion rate & additional revenue

So you can answer: which offers are actually increasing my revenue?

Your Original Order Stays Safe

A failed upsell should never destroy a successful purchase. Oppaly keeps the original transaction separate from post-purchase offers.

Main order
Payment
Offer order
Separate payment

If the upsell payment fails: the original order remains successful.

Frequently asked questions

No. Every product gets a checkout permalink like /buy/your-offer. Point your ad, email, or bio link straight at it — sales page optional.

Card payments via Stripe and PayPal out of the box, plus Flutterwave, Paystack, Adyen, and Authorize.net — multiple payment methods, and buyers choose how to pay right on the checkout page.

An order bump is an additional product or service offered directly on the checkout page, usually with a simple checkbox.

An upsell is an additional offer presented after the customer's original purchase has been completed.

A downsell is a lower-priced alternative presented when a customer declines an upsell.

No. The original order remains intact. An accepted upsell is recorded as a separate offer order linked to the original order.

Yes. You can configure an offer price independently from the normal product price.

Yes. Offers are configured around trigger products.

The offer is not presented.

Yes. Offers can have start and end dates.

The system uses idempotency controls to prevent duplicate offer orders and charges.

The original order remains successful. The failed offer transaction is handled separately.

Your Customers Are Already Buying.
Give Them One More Reason to Buy.

Increase your average order value with order bumps, upsells, and downsells — built directly into your checkout.

Start increasing your checkout revenue

No credit card required — 14-day Pro trial